Will Your Company Survive The Next Big Disruption?

IT As The Great Enabler


Disruption is happening across all industries. Innovation is accelerating faster now than at any other time in the history of mankind. This prompts the question: What will you disrupt and what will disrupt you?

An interesting case study to help understand the impact of these changes comes from the transportation industry and the environment in which we find Elon Musk’s Tesla and Hyperloop (stay with me, there are tremendous similarities between this and the telecom industry):

The Problem: Global warming is driving us to re-examine our standard modes of transportation.

Innovation: The invention of self-sustaining electric vehicles and, taken to the extreme, a new mode of transportation with the Hyperloop.

Vision and positive disruption: Hyperloop One was formed to explore Elon Musk’s concept of Hyperloop and is “reinventing transportation to eliminate barriers of time and distance by using Hyperloop transport to move cargo and passengers immediately, safely, efficiently, and sustainably.”

Elon Musk, CEO of Tesla and SpaceX, has already brought us cars that can drive 290 miles on a single charge. The Hyperloop concept has the potential to develop the fastest, cleanest and safest method to travel from point A to point B. Maybe the question here is instead “With vision, what can’t we disrupt?”

So what does this mean for the telecom industry?

Communication Service Providers (CSPs) have a unique opportunity – they’ve been offering telecom and managed services for years, but new technologies are allowing them to expand their horizons. Given their history of being on the forefront of technology, CSPs have a distinct competitive advantage to create positive disruption.

The Problem: Service delivery today is slow and rigid, and operations are complex. As a result, costs for CSPs are misaligned to revenue.

Innovation: SDN and NFV provide previously untapped automation and agility, creating an opportunity for CSPs to deliver new capabilities for their customers.

Vision and positive disruption: Well-respected industry veteran John Donovan, chief strategy officer at AT&T, has stated that AT&T plans to virtualize 75 percent of its network by 2020.


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